ANTIPODIUM
Igniting curiosity and the urge to look twice, ANTIPODIUM offers the modern woman a new chemistry; distilling East London’s wit, whilst maintaining a global outlook. A focus on innovative fabrication, dynamic print collaborations and canny colour combinations concurrently provides collections as smart, basic or uninhibited as you dare. The brainchild of creative Australian duo Ashe Peacock and Geoffrey J. Finch, ANTIPODIUM was born in 2006 as a capsule collection to complement Peacock’s progressive buy at the namesake Soho store. Fast-forward seven years (and with Creative Director Geoffrey J. Finch at the helm), the label is a key player in the East London renaissance. Producing four collections a year from their Hoxton studio, presenting on-schedule at London Fashion Week since 2010, and making a notable brand statement with club nights and an emphasis on social media. With the pragmatism to be expected of a Queensland farmer’s son, Finch’s laid back Australian mood and acute...


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